Digital Ads
The Ohio Dental Association is excited to offer a new advertising option: digital ads in our e-newsletters!
Digital ads give advertisers an opportunity to link directly to their website while taking advantage of the ODA’s high open and click through rates.
E-Newsletters
NewsBites
NewsBites is the ODA’s e-newsletter that is emailed out to all ODA members once per month. Click here to view a sample NewsBites.
Circulation: 4,200
Frequency: 12 times per year
Open rate (average): 57.6%
Click through rate (average): 1.79%
Cost: $500 per ad
NewDentNews
NewDentNews is the ODA’s e-newsletter for new dentists and dental students that is emailed out once per month. Click here to view a sample NewDentNews.
Circulation: 1,500
Frequency: 12 times per year
Open rate (average): 57.69%
Click through rate (average): 1.35%
Cost: $250 per ad
Digital Ad Details
Format: JPEG, PNG or EPS file format.
Color mode: RGB.
Size: 1200 x 200 pixels.
All ads include a click through URL.
Deadline
Insertion orders, payment and artwork for all ads must be received by the 1st of the month prior to publication. (Example: Insertion orders, artwork and payment for ads running in July should be received by June 1.)
General Advertising Information
- A completed digital advertising insertion order is required at the time of ad submission to reserve space in NewsBites or NewDentNews.
- Digital ad cancellations must be received in writing by the 1st of the month prior to publication. (Example: A cancellation for an ad to run in July must be received by June 1).
- There is no guaranteed date on which NewsBites or NewDentNews will be sent to members. If an ad is time sensitive, please plan accordingly and place the ad the month prior to the date mentioned in the ad.
- All digital advertisements must include the company’s name or logo.
- A black border may be added to advertisements without a border.
- All advertisements will be accepted at the sole discretion of the Ohio Dental Association. Additional charges may apply if advertisements do not follow specifications.
- The ODA does not give agency discounts.
ODA e-newsletters have a limited number of digital ads available. All digital ad placements are on a first-come, first-served basis.
Media Kit
Each advertising option has its own set of standards, requirements, deadlines, and pricing. Download a 2026 digital media kit and insertion order form.
The submission of an advertisement or an inquiry for an advertisement does not constitute acceptance of the advertisement by the ODA. The ODA reserves the right to reject an advertisement for any reason.
